Essex Smiles owner prosecuted for offering illegal tooth whitening in Milton Keynes

Jack Sellick, owner of Essex Smiles Northampton, pleaded guilty to offering illegal tooth whitening at Essex Smiles on Upper Fifth Street in Milton Keynes and was ordered to pay almost £4,500 last week by Milton Keynes Magistrates’ Court.

Following a complaint received in September 2017, the General Dental Council (GDC) launched an investigation, and on 9 March 2018 Mr Sellick held himself out to undercover GDC investigators as being prepared to practise dentistry, namely tooth whitening, illegally.

Under the Dentists Act 1984 and following the High Court’s ruling in GDC v Jamous, the legal position in relation to tooth whitening is very clear in that the treatment can only be performed by a dentist or a dental therapist, dental hygienist or a clinical dental technician working to the prescription of a dentist.

Katie Spears, Head of Illegal Practice at the GDC said: “Our primary purpose is to protect the public from harm. Illegal tooth whitening represents a real risk as those who carry it out are neither qualified to assess a patient’s suitability for the treatment, nor are they able to intervene should an emergency arise.

“Where we receive a report of illegal practice, we seek to educate those involved about the dangers and the law in relation to tooth whitening. Where our efforts are ignored, as in the case of Jack Sellick and Essex Smiles Northampton, we will investigate and where appropriate prosecute in the criminal courts.”

Anyone considering tooth whitening should first check the register of dental professionals on the GDC’s website to ensure the individual offering the treatment is qualified to do so.

Birmingham resident prosecuted for illegal tooth whitening

Birmingham resident, Naomi Austin, pleaded guilty this week to offering illegal tooth whitening whilst falsely claiming to be a dental hygienist. She was ordered to pay over £2,000 by Birmingham Magistrates’ Court.

After receiving a complaint in December 2017, the General Dental Council (GDC) launched an investigation and, in January 2018, Ms Austin revealed to undercover GDC investigators that she was prepared to carry out the practice of dentistry, namely tooth whitening.

Under the Dentists Act 1984, and following the High Court’s ruling in GDC v Jamous, the legal position in relation to tooth whitening is very clear in that the treatment can only be performed by a dentist or a dental therapist, dental hygienist or a clinical dental technician working to the prescription of a dentist.

Katie Spears, Head of Illegal Practice at the General Dental Council said: “Our primary purpose at the GDC is to protect the public from harm. Illegal tooth whitening represents a real risk as those who carry it out are neither qualified to assess a patient’s suitability for the treatment nor are they able to intervene should an emergency arise. The GDC takes reports of illegal practice of dentistry very seriously and, where appropriate, will prosecute in the criminal courts.”

Anyone considering tooth whitening should first check the register of dental professionals on the GDC’s website to ensure the individual offering the treatment is qualified to do so.

Former Liverpool reality TV star prosecuted for illegal tooth whitening

Former Liverpool reality TV star, Chelsey Harwood, was found guilty of offering illegal tooth whitening today by Liverpool Magistrates’ Court. Ruling in Ms Harwood’s absence, District Judge Lloyd adjourned sentencing until 3rd May to enable Ms Harwood to provide three years’ accounts but confirmed the offences “could carry a heavy fine”, adding that if Ms Harwood failed to attend again the sentence would be passed in her absence.

After receiving numerous complaints in January 2018 that Ms Harwood was advertising an illegal tooth whitening service via social media, the General Dental Council (GDC) launched an investigation. On 12 February, Ms Harwood held herself out to GDC investigators as being prepared to practise dentistry, namely tooth whitening.

Under the Dentists Act 1984, and following the High Court’s ruling in GDC v Jamous, the legal position in relation to tooth whitening is very clear. The treatment can only be performed by a dentist or a dental therapist, dental hygienist or a clinical dental technician working to the prescription of a dentist.

In making the ruling, District Judge Lloyd said: “[Ms Harwood] was going about this business and could have done all sorts of harm to underage as well as overage people.”

Francesca Keen, Head of Illegal Practice at the General Dental Council, said:
“Our primary purpose at the GDC is to protect the public from harm. Illegal tooth whitening represents a real risk as those who carry it out are neither qualified to assess a patient’s suitability for the treatment nor are they able to intervene should an emergency arise. The GDC takes reports of illegal practice of dentistry very seriously and, where appropriate, will prosecute in the criminal courts.”

Anyone considering tooth whitening should first check the register of dental professionals on the GDC’s website to ensure the individual offering the treatment is qualified to do so.

Milton Keynes resident prosecuted for illegal tooth whitening with Optima White

Milton Keynes resident, Lydia Ferguson, has pleaded guilty to offering illegal tooth whitening and has been ordered to pay almost £600 by Milton Keynes Magistrates’ Court.

After receiving a complaint in mid-2017 that Optima White was illegally offering tooth whitening, the General Dental Council (GDC) launched an investigation. There is a long history of Optima White illegally offering tooth whitening, with three people having been previously convicted and fined and numerous warning letters having been sent. The investigation produced evidence that Ms Ferguson, working with Optima White, unlawfully held herself out as being prepared to practise dentistry in the form of tooth whitening.

Under the Dentists Act 1984, and following the High Court’s ruling in GDC v Jamous, the legal position in relation to tooth whitening is very clear. The treatment can only be performed by a dentist or a dental therapist, dental hygienist or clinical dental technician working to the prescription of a dentist.

Francesca Keen, Head of Illegal Practice at the General Dental Council, said:
“Our primary purpose at the GDC is to protect the public from harm. Illegal tooth whitening represents a real risk as those who carry it out are neither qualified to assess a patient’s suitability for the treatment, nor are they able to intervene should an emergency arise. The GDC takes reports of the illegal practise of dentistry very seriously and, where appropriate, will prosecute in the criminal courts.”

Anyone considering tooth whitening should first check the register of dental professionals on the GDC’s website to ensure the individual offering the treatment is qualified to do so. If you suspect illegal tooth whitening is being offered, you can report it via the GDC’s website.

Liverpool man receives huge fine for carrying out unsafe tooth whitening

A man has been ordered to pay almost £4000 after pleading guilty to carrying out unsafe tooth whitening at a beauty salon in Liverpool.

The charges were brought against Elliot Barton by the General Dental Council (GDC) after he ignored a warning letter from the UK dental regulator and continued to offer potentially harmful tooth whitening treatments.

Mr Barton pleaded guilty to the charges at Liverpool Magistrates' Court on 19 November 2015.

District Judge Miriam Shelvey said in her ruling that it was very important that these cases were brought because of the real risk of harm to the general public.

Speaking on the judgement Francesca Keen, Head of Illegal Practice at the General Dental Council, said:

"It's important to prosecute a person who ignored previous warnings to stop and was making money out of a procedure that he was not qualified or registered to do.

"I am pleased with the outcome. It sends a message - which was acknowledged by the judge - that illegal teeth whitening can cause harm and should only be carried out by registered dental professionals."

Mr Barton, who claimed he was trained by Brighter Smiles in Manchester, was fined £1,000 and ordered to pay a £120 victim surcharge and £150 Court charge, as well as GDC's costs of £2,658.

UK regulations mean it is illegal for anyone other than a regulated dental professional to perform professional tooth whitening.

Patients can check their dental professional is registered by logging on to the GDC UK's website.

BBC: How dangerous is teeth whitening?

Some beauty salons are continuing to provide illegal teeth whitening despite being prosecuted by regulators, an investigation by 5 Live Investigates has found.

Undercover reporters were offered treatment by one therapist who had been fined thousands of pounds just months earlier.

The General Dental Council has already prosecuted 24 people this year - more than the whole of last year.

But with the popularity of teeth whitening soaring, who is allowed to do it and what are the dangers if you are treated by someone who isn't properly qualified?

Read the full story: How dangerous is teeth whitening?

Cambridge based woman pleads guilty to illegal tooth whitening

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a woman for unlawfully practising dentistry – namely tooth whitening.

Tooth whitening is the practice of dentistry. This means that, in accordance with the law, it must only be carried out by registered dentists, dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist).

On 3 September 2015 Julie Marino plead guilty at Cambridge Magistrates’ Court to unlawfully holding herself out as being prepared to practise dentistry, namely tooth whitening, contrary to Section 38 (1) and (2) of the Dentists Act 1984.

The offence took place at The Studio, 16 Orchard Close, Harston, Cambridge CB22 7PT.

She has been fined £1000, ordered to pay a £100 victim surcharge and costs to the GDC of £2000.

Julie Marino is a director of The Teeth Whitening Company which is based in Cambridge and has numerous franchisees across the UK.

Patients can check their dental professional is registered by logging on to the GDC’s website www.gdc-uk.org.

Norfolk based woman guilty of illegal tooth whitening

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a woman for unlawfully practising dentistry, namely tooth whitening.

By law, only dentists and dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist) can carry out tooth whitening.

On 8 July 2015 Jessica Hunt was found guilty in her absence at Norwich Magistrates' Court of two charges of unlawfully practising dentistry, namely tooth whitening on two separate victims, contrary to Section 38 (1) and (2) of the Dentists Act 1984. The offence took place on 14 February 2015 at 45 Ruskin Road, Norwich, NR4 7DZ.

She was also found guilty of unlawfully carrying on the business of dentistry, contrary to Section 41 (1) and (1B) of the Dentists Act 1984.

Ms Hunt, who has never been registered with the GDC, was fined £1800. She was also ordered to pay a £60 victim surcharge, £30 compensation to the victim, and costs to the GDC of £1126.55. Ms Hunt offered tooth whitening through the Sure Smiles franchise.

For more information, go to: General Dental Council website

Belfast based man prosecuted for offering illegal tooth whitening

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a man for unlawfully holding himself out as being prepared to practise dentistry - specifically tooth whitening.

By law, only dentists, dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist) can carry out tooth whitening.

On 14 April 2015 Samuel Irvine-Madine pleaded guilty at Belfast Magistrates' Court to unlawfully holding himself out as being prepared to practise dentistry, contrary to section 38 (1) and (2) of the Dentists Act 1984. The offence took place on 7 November 2014 at HD Smile Clinic, 127 Shankill Road, Belfast, BT13 1FD.

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a man for unlawfully holding himself out as being prepared to practise dentistry - specifically tooth whitening.

By law, only dentists, dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist) can carry out tooth whitening.

On 14 April 2015 Samuel Irvine-Madine pleaded guilty at Belfast Magistrates' Court to unlawfully holding himself out as being prepared to practise dentistry, contrary to section 38 (1) and (2) of the Dentists Act 1984. The offence took place on 7 November 2014 at HD Smile Clinic, 127 Shankill Road, Belfast, BT13 1FD.

In addition he pleaded guilty to unlawfully using the title 'dental therapist', contrary to section 39 (2A) of the Dentists Act 1984. Mr Irvine-Madine is not a qualified dental therapist, and has never been registered with the GDC.

Mr Irvine-Madine was fined £500 (£250 for each charge) and ordered to pay costs to the GDC of £622.

Essex based duo found guilty of offering illegal tooth whitening

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted two individuals for unlawfully holding themselves out as being prepared to practise dentistry – specifically tooth whitening – contrary to Section 38 (1) and (2) of the Dentists Act 1984.

By law, only dentists, dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist) can carry out tooth whitening.

Cane Wheatley and Joanne Wheatley were found guilty after trial at Chelmsford Magistrates’ Court on 16 February 2015.

The case was brought against Cane Wheatley after a video clip was downloaded from the internet on 23 May 2014 which appeared to show him performing teeth whitening.

Joanne Wheatley’s offence took place at Essex Smiles, Unit 22, Wych Elm, Harlow, Essex, CM20 1QP on 19 May 2014. She was fined £800, ordered to pay an £80 victim surcharge and costs to the GDC of £1200.

Cane Wheatley was fined £2000 and ordered to pay a £120 victim surcharge. He was also ordered to pay costs to the GDC of £2600.

Patients can check that their tooth whitening treatment is being carried out by a registered dental professional by searching the online GDC register: www.gdc-uk.org.

Hartlepool man guilty of illegal tooth whitening

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a provider of a so-called ‘self-administered’ system of tooth whitening treatment.

By law, only dentists, dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist) can carry out tooth whitening.

On 10 February 2015 Graeme Pattinson pleaded guilty at Teesside Magistrates’ Court to unlawfully practising dentistry, contrary to Section 38 (1) and (2) of the Dentists Act 1984. Mr Pattinson also pleaded guilty to unlawfully carrying on the business of dentistry, contrary to Section 41 (1) and (1B) of the Dentists Act 1984.

Read the full story: Hartlepool man guilty of illegal tooth whitening

Landmark prosecution of illegal tooth whitening training provider

The UK regulator of dental practice, the General Dental Council (GDC), has secured its first prosecution of an illegal tooth whitening training provider.

On 26 January 2015, Martyn Collier, sole director of ‘Smile Like the Stars Training Limited’, was found guilty of two offences of unlawfully practising dentistry, namely tooth whitening, contrary to Section 38 (1) and (2) of the Dentists Act 1984. Mr Collier was found guilty in his absence at Cwmbran Magistrates’ Court.

Both offences took place on 3 March 2014 at Cwrt Bleddyn Hotel and Spa, Llangybi, Usk, Monmouthshire, NP15 1PG.

Tooth whitening is the practice of dentistry. Legally, it can only be carried out by individuals who are regulated by the GDC, specifically dentists, dental hygienists, dental therapists, or clinical dental technicians working to a dentist’s prescription.

Read the full story: Landmark prosecution of illegal tooth whitening training provider

Salford woman guilty of offering illegal tooth whitening

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a woman for unlawfully holding herself out as being prepared to practise dentistry – namely tooth whitening.

Tooth whitening is the practice of dentistry. Legally, it can only be carried out by individuals who are regulated by the GDC, specifically dentists, dental hygienists, dental therapists, or clinical dental technicians working to a dentist’s prescription.

On 21 January 2015, Janet Johnstone was found guilty in her absence at Salford & Manchester Magistrates’ Court of holding herself out as being prepared to practise dentistry, contrary to Section 38 (1) and (2) of the Dentists Act 1984.

The offence took place at Simply Chic, 112 Bolton Road, Walkden, Salford, M28 3BW on 5 August 2014.

Ms Johnstone, who has never been registered with the GDC, was fined £1750 and ordered to pay a £200 victim surcharge. She was also ordered to pay costs to the GDC of £2500.

Read the full story: Salford woman guilty of offering illegal tooth whitening

Merseyside man found guilty of offering illegal tooth whitening

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a man for unlawfully holding himself out as being prepared to practise dentistry – namely tooth whitening.

Tooth whitening is the practice of dentistry. Legally, it can only be carried out by individuals who are regulated by the GDC, specifically dentists, dental hygienists, dental therapists, or clinical dental technicians working to a dentist’s prescription.

On 21 January 2015 Kieran Rimmer was found guilty in his absence at St Helens Magistrates’ Court of holding himself out as being prepared to practise dentistry, contrary to Section 38 (1) and (2) of the Dentists Act 1984.

Read the full story: Merseyside man found guilty of offering illegal tooth whitening

London based illegal tooth whitener pleads guilty

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a woman for unlawfully practising dentistry – namely tooth whitening.

Tooth whitening is the practice of dentistry. This means that, in accordance with the law, it must only be carried out by registered dentists, dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist).

Read the full story: London based illegal tooth whitener pleads guilty

Dental regulator prosecutes London based illegal tooth whitener

The General Dental Council (GDC) has successfully prosecuted a non-registrant for unlawfully practising dentistry, namely tooth whitening.

On 1 December 2014 Shannaz Ishmael was found guilty at Stratford Magistrates’ Court of unlawfully practising dentistry, namely tooth whitening, at Allure Aesthetics, 16 Tarling Street, London E1 0AD contrary to section 38(1) and (2) of the Dentists Act 1984.

Ms Ishmael was sentenced to a 12 month conditional discharge and ordered to pay £1,000 towards the GDC’s costs. Ms Ishmael was also ordered to pay a £15 victim surcharge.

Only dentists, dental hygienists, dental therapists and clinical dental technicians (working to the prescription of a dentist) can carry out tooth whitening.

A High Court decision in May 2013 confirmed that tooth whitening is the practice of dentistry and should only be undertaken by registered dental professionals.

Landmark cases rules in favour of dentistry

The High Court has ruled any tooth whitening technician who hands the patient a whitening tray is the practice of dentistry and must be done by the dentist.

Caroline Sumpter brought the case against Megawhite, who claimed their advanced laser tooth whitening technicians did not have to be dentists. Caroline, herself a beauty therapist, was sold the ‘Megawhite Teeth Whitening Licence’ under the pretence she did not have to be a dentist to carry out the treatment.

Read the full story: Landmark cases rules in favour of dentistry

Illegal tooth whitener pleads guilty

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a man for unlawfully practising dentistry – namely tooth whitening.

By law all dentists, dental nurses, dental technicians, clinical dental technicians, dental hygienists, dental therapists and orthodontic therapists must be registered with the GDC to work in the UK. This is to ensure only appropriately qualified and skilled dental professionals are part of the dental team looking after patients.

On Thursday 9 October Gulham Kibria pleaded guilty at Manchester Magistrates’ Court to unlawfully practising dentistry contrary to section 38 (1) and (2) of the Dentists Act 1984, namely tooth whitening.

Read the full story: Illegal tooth whitener pleads guilty

Illegal tooth whitener prosecuted for a second time by the GDC

The General Dental Council (GDC) has today, for the second time, successfully prosecuted a non-registrant for unlawfully practising dentistry, namely tooth whitening.

On 9 October 2014 Michael Flanagan, plead guilty at Maidstone Magistrates’ Court to unlawfully holding himself out as being prepared to practise dentistry contrary to Section 38 (1) and (2) of the Dentists Act 1984.

The offence relates to an incident that happened on 1 August 2014 when Mr Flanagan was working at 26 Kings Hill Avenue, Maidstone, Kent, ME19 4AE and was offering unlawful tooth whitening under the ‘Smile 60’ franchise.

Read the full story: Illegal tooth whitener prosecuted for a second time by the GDC

GDC statement on Megawhite press release

The General Dental Council (GDC) has been made aware of a press release issued by Megawhite.

The GDC is unable to comment on the specifics of any individual case; however it may be helpful if we offer some background information about the GDC at this stage.

The GDC is the statutory body, established by Parliament, to set and maintain standards in UK dentistry. By law, dentists and dental care professionals have to be registered with the GDC to work in the UK.

Read the full story: GDC statement on Megawhite press release

Illegal tooth whitener fined fifteen thousand pounds

The UK regulator of dental practice, the General Dental Council (GDC), has successfully prosecuted a Wirral-based man for unlawfully practising dentistry.

On 26 August 2014 Wayne Roberts was found guilty at Wirral Magistrates’ Court of two offences of unlawful dentistry (namely tooth whitening) contrary to section 38 (1) and (2) of the Dentists Act 1984 and one offence of unlawful use of title, namely ‘Dental Technician’, contrary to section 39 (1) and (3).

Read the full story: Illegal tooth whitener fined fifteen thousand pounds

Man prosecuted for illegal tooth whitening

The General Dental Council (GDC) has prosecuted a non-registrant for unlawfully practising dentistry.

Jason Edworthy pleaded guilty at Milton Keynes Magistrates’ Court to unlawfully practising dentistry, namely tooth whitening, on 17 January 2014. The charges relate to incidents at ‘Beta Clinic’ in Hemel Hempstead, and ‘Movers and Shakers’ in Stanmore, Middlesex.

Mr Edworthy was fined £250, ordered to pay a £25 victim surcharge and full costs to the GDC of £897.82.

Read the full story: Man prosecuted for illegal tooth whitening

Dental regulator prosecutes illegal tooth whitener

The General Dental Council (GDC) has successfully prosecuted a non-registrant for unlawfully practising dentistry, namely tooth whitening.

On 20 December 2013 Hayley Wilding, who didn’t attend Lancaster Magistrates’ Court was found guilty of unlawfully practising dentistry at Vanity Salon on Ulswater Road in Ridge in Lancaster.

This is contrary to Section 38 (1) and (2) of the Dentists Act 1984.

She was also found guilty of unlawfully carrying on the business of dentistry, contrary to sections 41 (1) and (1B) of the Dentists Act 1984.

Read the full story: Dental regulator prosecutes illegal tooth whitener</>

Ms Elaine Taylor-Valles is the first person to be successfully prosecuted by the UK’s dental regulator, the General Dental Council (GDC), since the High Court upheld the view that tooth whitening is the practise of dentistry and should only be carried out by dentists, dental hygienists and dental therapists, working on prescription from a dentist.

Ms Taylor-Valles has been given a nine month conditional discharge and ordered to pay £350 towards the GDC costs.

Read the full story: Beautician pleads guilty in tooth whitening case

Beautician pleads guilty in tooth whitening case

A beautician has appeared in court in Preston to plead guilty to unlawfully practising dentistry.

Birmingham resident prosecuted for illegal tooth whitening

Birmingham resident, Charly Roberts of Vivo Clinic on Hagley Road, pleaded guilty to offering illegal tooth whitening and was ordered to pay almost £2,000 by Birmingham Magistrates’ Court.

Following a complaint received in October 2017, the General Dental Council (GDC) launched an investigation, and on 8 March 2018 Ms Roberts held herself out to undercover GDC investigators as being prepared to practise dentistry, namely tooth whitening, illegally.

In passing judgement, District Judge Crane noted the seriousness of the offence and that it needed to be marked.

Under the Dentists Act 1984 and following the High Court’s ruling in GDC v Jamous, the legal position in relation to tooth whitening is very clear in that the treatment can only be performed by a dentist or a dental therapist, dental hygienist or a clinical dental technician working to the prescription of a dentist.

Katie Spears, Head of Illegal Practice at the GDC said: “Our primary purpose is to protect the public from harm. Illegal tooth whitening represents a real risk as those who carry it out are neither qualified to assess a patient’s suitability for the treatment, nor are they able to intervene should an emergency arise.

“Where we receive a report of illegal practice, we seek to educate those involved about the dangers and the law in relation to tooth whitening. Where our efforts are ignored, as in the case of Vivo Clinic, we will investigate and where appropriate prosecute in the criminal courts.”

Anyone considering tooth whitening should first check the register of dental professionals on the GDC’s website to ensure the individual offering the treatment is qualified to do so.

The dangers of chlorine dioxide tooth bleaching

Authors: Linda Greenwell

Linda Greenwall clarifies the situation and dispels the myths on teeth bleaching techniques.

The dangers of chlorine dioxide tooth bleaching

Safety issues of tooth whitening using peroxide-based materials

Authors: Y.Li and L.Greenwell

In brief:

Provides current scientific information on safety issues relating to tooth whitening that involves the use of peroxide compounds and chlorine dioxide as the active ingredient.

Describes types of tooth whitening modalities and the mechanisms of action of peroxide-based materials.

Discusses sources of the safety concerns and potential risks associated with tooth whitening.

Safety issues of tooth whitening using peroxide-based materials

Crystal clear

Dr Linda Greenwell, founder of the British Dental Bleaching Society, on why we need legislative clarity.

Crystal clear

Fake Britain – Tooth Whitening case

This clip is from the BBC programme Fake Britain (series 4 episode 5) it features the Trading Standards case against Mr Barrington Armstrong-Thorpe for persistently supplying tooth whitening products which contain or release over the legal limit of hydrogen peroxide, which could potentially cause damage to the teeth and gums of anyone using them.

We would hope that this shows the reasons why these illegal products should not be sold to unsuspecting members of the public, and the consequences of ignoring or being misinformed of the law in the UK.

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